Sunday, June 10, 2012

Give Komen (or me) credit




Way back in April of '10 I wrote a post about the Komen/KFC kerfuffle.

http://www.breastcancerloop.org/2010/04/which-came-first-chicken-or-cure.html

I suggested the charity start looking for some partners who would get them positive PR, and create some good will with health-conscious survivors.

Specifically I mentioned getting busy on some cute pink ribbon wrappers for fresh produce.

Then today I saw this!

Good job. Were they reading this blog? I doubt it, but it's the right idea. Promotions that encourage healthy habits.

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